Simple Design Jewelry--The Brand

The time has come, I need to devise a branding strategy.   I have been using a half decent picture of a stack of rings for my logo, but I don't feel it conveys the image I want to present.  The name Simple Design is exactly what I want to provide.  I am not personally fond of "fussy" designs, which, I suppose, is why the stacking rings appeal to me.  I would like my logo to show:

1. The simplicity of my designs.
2. My love of color.
3. The beauty of my jewelry.
4. Of course, the logo must also be attractive, meaning pleasing to the eye and able to attract attention.

I don't have the money to hire someone to create this logo for me, so I am trying to come up with something myself, but I don't really know how to "design a logo".

Yesterday I heard through one of my Facebook groups that Vistaprint was having a 50% off sale, so I decided to have a look.  I chose one of their stock images and ordered 500 business cards for $12.50. Heck of a deal!  This is what I chose, and I really like it.

This will work wonderfully until I find someone to help me design a custom logo.

I have been busy with sales lately.  January was my best month ever on Etsy, but February is looking to be even better! I even had a sale on ArtFire! I have also been getting some wonderful feedback from my buyers.  Their kind words make me feel good about my design and fabrication skills and my skill improvement.  

I'm finally getting into a rhythm with working full time and still creating jewelry.  It's kind of funny because at work all I can think of is what I want to do when I get home, but when I get home I'm usually so tired from work that I don't do anything.  I have decided to work at least one night a week, even if it is just finishing something up or cleaning my workbench.  On weekends I get all my orders completed and try to work on something new.

Now I just need to take the time to photograph and list the new items I have! Here's an example:

                 

Sterling Silver Bulls-eye Earrings

Green Agate Pendant on Sterling Silver Chain

Sorry for the small pictures, but they were taken with my cell phone and get really fuzzy if I enlarge them.

I''m trying to set a week night to work on the blog as well, since it has been woefully neglected, but I'm not making any promises.

Until next time...

November Synchroblog: My Studio

The Artists Synchroblog is a group of bloggers who post on the same topic on odd months and on even months we take on a Pinterest Challenge where we each take inspiration from a Pinterest picture, creating something (art, a meal, a DIY project, etc) and then posting about it. You can read more about the Artists Synchroblog here. 

This month's topic:  Studio/Home Tour


Ha. It's not really a "studio", it's actually a corner in a bedroom.  The desk was my grandmother's and I really like using something of hers.  She was a fan of well made jewelry and I hope my designs would be something she liked.

I placed a piece of plywood on top of the desk to protect the surface a bit and to provide a place to clamp my bench pin and flax shaft hanger.  I am considering adding height by making a frame of 1x6's and a smaller piece of plywood on top of that. Doing so would allow me to put my bench pin directly in front of me, but I don't think it would let me use my saw.

Please visit the other bloggers this month to see their studio spaces:

http://amyestellemetalworks.blogspot.com

http://www.islandgirlsinsights.blogspot.ca/

http://www.wrapturewirejewellery.on.ca/blog

www.elenorbuffington.blogspot.com

http://doxallodesigns.blogspot.com

http://lesliervillarreal.blogspot.com

http://www.journeyinjewelry.com/blog/My-Journey-in-Jewelry

http://designsbylynnea.blogspot.com/

http://marikach.blogspot.com/

www.createrecklessly.com

http://design.kcjewelbox.com

www.allwiredupjewelrydesigns.blogspot.com

http://shaktipajdesigns.com/blog/

http://silversmithblog.com/

http://stonezjewelry.com/blog/

www.beadsbythebay.blogspot.com